IPTV Platform
The implementation of IPTV provides the operators with new advantages.
The first advantage is the interactivity, the subscriber"s feedback; this is very promising from the business point of view. For example, it gives an opportunity to provide the advertiser with the full information on the degree of the advertisement success with the accuracy to every subscriber.
The second advantage is that the interactive polling now performed by means of calls and SMS can be performed with the remote control while watching TV programs.
From the subscriber"s point of view there are two advantages of interest. First, high quality is very important; the quality of image is equal to DVD quality. Second, all value-added services (interactive services and third companies" services) are rendered with the help of very simple intuitive interface.
To solve all these tasks we present platforms of various manufacturers.
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